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Analyst, Sr. Marketing (Statistics and Modeling) - Boca Raton

 
Analyst, Sr. Marketing (Statistics and Modeling)
Organization:
Office Depot
Location: Boca Raton, FL United States
Last Updated: 11/25/2009
Job Code: 1055787
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Job Description
Applicant Searches

Job Description
Analyst, Sr. Marketing (Statistics and Modeling)
1055787
Boca Raton,FL
 
Regular
Responsibilities
The Sr Marketing Analyst is responsible for the functional management of a portion of a project and has input into the strategic plans.  Project examples include areas within market research, direct mail, loyalty, marketing planning, marketing analysis, brand marketing, marketing operations, and target marketing like product marketing, multicultural marketing, retail marketing, etc.
Qualifications
Bachelor's degree in Marketing or related field.  Minimum of five years experience related marketing field.  Excellent organizational skills.  Excellent computer skills
Strong communication,  writing and presentation skills.  Proficient in MS Office
Strong project management skills.  Thorough knowledge of marketing and statistics.
Other Information
Build / Rebuild predictive models / segmentations supporting direct marketing
Determine Variables
Pull Data
Prepare Data
Build / Assess Model
Back Test
Track effectiveness of marketing models / campaigns
Refresh models according to model decay
Track incremental sales and marketing ROI per source of selection
Interpret data / models and provide insight to management
Assess relationships which drive sales
Suggest promotions based on past customer behavior
Support data needs of direct mail team for ad-hoc reporting
Write SQL queries to pull and export data to Access / Excel
Support third party direct marketing partner™s data needs
Write SQL queries to pull data and export to text for FTP

3-5 years experience in data related field (Modeling, BI, etc)
Bachelor™s degree in quantitative / technical field (Stats, Math, CIS, etc) Preferred
Strong knowledge of SQL
Experience with SAS programming
Experience with Microsoft Excel / Access
Data Mining experience (S.E.M.M.A.)
    Data Preparation
        Consolidation
        Imputation
        Transformation
        Interaction
        Variable Reduction
    Linear / Logistic Multivariate Regression Modeling
    Decision Tree Modeling
Experience manipulating data and modeling through SAS EG + EM
Pay,Benefits, & Work Schedule
Office Depot offers competitive salaries, a benefits package, which includes a 401(k) and more, along with plenty of opportunity to move and grow within our organization! For immediate consideration for this exciting position, please click the Apply Now button.
How To Apply
Click the Apply Now button and follow the instructions on each page. When you have completed the application, click the submit button.
Equal Employment Opportunity
Office Depot is committed to providing equal employment opportunities in all employment practices, without regard to race, color, religion, sex, national origin, citizenship status, marital status, age, veteran™s status, disability, or sexual orientation. Office Depot complies with the law regarding reasonable accommodation for disabled employees and applicants.

EOE, M/F/D/V
A smoke free/drug free environment
Apply on employer's website (this will open a new window).